Postmaster+ Update – May 2024
By Kyle Renfrow – May 2024
We hope you’re loving the Postmaster+ app. We’ve been continuing to improve the app with your feedback and we can’t thank you enough.
The OptiPub team is proud to be constantly pushing updates to Postmaster+ while also improving OptiPub’s core omni-channel marketing platform.
Email Alert Upgrades
We now deliver the powerful email alerts provided from Postmaster+ to all team members in addition to the team owner! Your entire team now will stay in tune with your reputation, and everyone on the team is alerted when you go out of compliance for things like high complaint days, blocklistings, or configuration issues.
To avoid bombarding team members (or you!) with too many emails, we have also upgraded our email preferences to allow you to opt in or out of specific types of alerts, and also choose when it’s okay to send you messages.
Team members can now control how and when they want to receive alerts.
Annotation Support Added
We’re excited to share a new update to the Postmaster+ app: our Annotation Feature. Now, you can easily add notes to your line graphs and timelines, making it simpler to keep track of your email performance.
This tool is designed to help you and your team quickly note important data points and observations, supporting better decision-making. It’s a straightforward way to make your email data work harder for you.
In addition to our new Annotation Feature, Postmaster+ continues to support your email campaigns with robust monitoring tools. Ensure your compliance with Google and Yahoo through features like complaint rate tracking, one-click unsubscribe check, and SPF/DKIM/DMARC validation. Our blocklist monitoring also helps safeguard your sender reputation, keeping your communications smooth and your deliverability high.
That’s it for this update! We have some pretty sweet features in the pipeline, so stay tuned!
Stay Optimizing,
Kyle